Zenjob Staffing Platform
Zenjob · 2025
Overview
Zenjob is a digital staffing platform that connects students with flexible job opportunities on demand. Every month, Zenjob matches over 20,000 students with 12,000 jobs across 1,800+ companies in industries like logistics, hospitality, and retail.
Overview
Zenjob is a digital staffing platform that connects students with flexible job opportunities on demand. Every month, Zenjob matches over 20,000 students with 12,000 jobs across 1,800+ companies in industries like logistics, hospitality, and retail.
Overview
Zenjob is a digital staffing platform that connects students with flexible job opportunities on demand. Every month, Zenjob matches over 20,000 students with 12,000 jobs across 1,800+ companies in industries like logistics, hospitality, and retail.
Impact
B2B platform revenue grew by +18% YoY, largely attributed to repeat orders and improved customer retention
Customer renewal rate increased rate by 18%
75% → 91% Fulfillment rate for strategic partners
+7 points CSAT
Impact
B2B platform revenue grew by +18% YoY, largely attributed to repeat orders and improved customer retention
Customer renewal rate increased rate by 18%
75% → 91% Fulfillment rate for strategic partners
+7 points CSAT
Impact
B2B platform revenue grew by +18% YoY, largely attributed to repeat orders and improved customer retention
Customer renewal rate increased rate by 18%
75% → 91% Fulfillment rate for strategic partners
+7 points CSAT
Role
Lead Product Designer
Role
Lead Product Designer
Role
Lead Product Designer
Responsibilities
UX Strategy
Product vision
Research
UX/UI
Prototyping
Usability testing
Responsibilities
UX Strategy
Product vision
Research
UX/UI
Prototyping
Usability testing
Responsibilities
UX Strategy
Product vision
Research
UX/UI
Prototyping
Usability testing
Business need
Zenjob started as a flexible B2B staffing platform in Germany. While it was the leader in the industry, it soon became apparent that many clients needed a more reliable and durable staffing. Having joined as a senior product designer, I was tasked with revamping the platform's experience which included a redesign, repositioning to the new user persona and translating the platform into mobile version.
Business need
Zenjob started as a flexible B2B staffing platform in Germany. While it was the leader in the industry, it soon became apparent that many clients needed a more reliable and durable staffing. Having joined as a senior product designer, I was tasked with revamping the platform's experience which included a redesign, repositioning to the new user persona and translating the platform into mobile version.
Business need
Zenjob started as a flexible B2B staffing platform in Germany. While it was the leader in the industry, it soon became apparent that many clients needed a more reliable and durable staffing. Having joined as a senior product designer, I was tasked with revamping the platform's experience which included a redesign, repositioning to the new user persona and translating the platform into mobile version.
Problem
To gather insights I've run a workshop with stakeholders to outline the User Journey Map. This helped us to clearly define the biggest areas of opportunities for the platform.
Our largest customers repeatedly asked Account Managers:
“Can we get the same talent again next week?” - an ask Zenjob was struggling to fulfill.
“Our customers often don’t know where to start after signing in.”
New business users struggled to orient themselves once logged into Zenjob’s B2B platform.
As a result, company was loosing a chunk of customers each months due to unfulfilled needs. Retention rate was dropping.
Problem
To gather insights I've run a workshop with stakeholders to outline the User Journey Map. This helped us to clearly define the biggest areas of opportunities for the platform.
Our largest customers repeatedly asked Account Managers:
“Can we get the same talent again next week?” - an ask Zenjob was struggling to fulfill.
“Our customers often don’t know where to start after signing in.”
New business users struggled to orient themselves once logged into Zenjob’s B2B platform.
As a result, company was loosing a chunk of customers each months due to unfulfilled needs. Retention rate was dropping.
Problem
To gather insights I've run a workshop with stakeholders to outline the User Journey Map. This helped us to clearly define the biggest areas of opportunities for the platform.
Our largest customers repeatedly asked Account Managers:
“Can we get the same talent again next week?” - an ask Zenjob was struggling to fulfill.
“Our customers often don’t know where to start after signing in.”
New business users struggled to orient themselves once logged into Zenjob’s B2B platform.
As a result, company was loosing a chunk of customers each months due to unfulfilled needs. Retention rate was dropping.
Product statement
How might we design a seamless B2B experience for customers that increases retention through renewed contracts?
Product statement
How might we design a seamless B2B experience for customers that increases retention through renewed contracts?
Product statement
How might we design a seamless B2B experience for customers that increases retention through renewed contracts?
Research
I started looking at people's booking behavior by conducting 12 in-depth user interviews with current users of different types. While the majority was keen to book 1-2 shifts last minute, they rarely booked shifts with a bigger lead time or duration through Zenjob. Surprisingly I discovered that they were using other providers to request for more permanent workers.
Another shared pain point was that while buyers received onboarding from account managers, most day-to-day users (Floor Managers or Ops Managers) were left to navigate independently, leading to missed tasks. The onboarding demo and sales-led walkthrough only reached a fraction of users. As Zenjob scaled, this manual approach became unsustainable and inconsistent.
Research
I started looking at people's booking behavior by conducting 12 in-depth user interviews with current users of different types. While the majority was keen to book 1-2 shifts last minute, they rarely booked shifts with a bigger lead time or duration through Zenjob. Surprisingly I discovered that they were using other providers to request for more permanent workers.
Another shared pain point was that while buyers received onboarding from account managers, most day-to-day users (Floor Managers or Ops Managers) were left to navigate independently, leading to missed tasks. The onboarding demo and sales-led walkthrough only reached a fraction of users. As Zenjob scaled, this manual approach became unsustainable and inconsistent.
Research
I started looking at people's booking behavior by conducting 12 in-depth user interviews with current users of different types. While the majority was keen to book 1-2 shifts last minute, they rarely booked shifts with a bigger lead time or duration through Zenjob. Surprisingly I discovered that they were using other providers to request for more permanent workers.
Another shared pain point was that while buyers received onboarding from account managers, most day-to-day users (Floor Managers or Ops Managers) were left to navigate independently, leading to missed tasks. The onboarding demo and sales-led walkthrough only reached a fraction of users. As Zenjob scaled, this manual approach became unsustainable and inconsistent.
Vision
This led me to thinking: even though one segment of our customers actually had the need in long-term staffing, our system was outdated and had extremely poor usability. It also wasn’t built for multi-week or recurring scheduling. Each order was placed individually, creating friction. Customers clearly weren't aware if creating bigger orders would bring any value.
Vision
This led me to thinking: even though one segment of our customers actually had the need in long-term staffing, our system was outdated and had extremely poor usability. It also wasn’t built for multi-week or recurring scheduling. Each order was placed individually, creating friction. Customers clearly weren't aware if creating bigger orders would bring any value.
Vision
This led me to thinking: even though one segment of our customers actually had the need in long-term staffing, our system was outdated and had extremely poor usability. It also wasn’t built for multi-week or recurring scheduling. Each order was placed individually, creating friction. Customers clearly weren't aware if creating bigger orders would bring any value.
And on top of that, the starting point of user flow was the calendar view without any visible calls to action. Users were limited with the current UI.
Building on customer interviews and data, I developed a vision for the platform with smart and actionable insights, automation, and seamless workflows. The biggest barrier to a seamless B2B experience was a habit. Customers were used to ad-hoc, last-minute staffing, and design should have guided them toward new planning behaviors.
Taking it from research to Design
From my research findings, I distilled key design insights at the start of user journey, such as the importance of seamless onboarding experience, task visibility, and onboarding efficiency.
Translating these into the design, I created a Home page - new starting point for users. This new screen includes an overview of upcoming shifts, quick access to key actions and a summary of critical tasks awaiting action.
Additionally, I enhanced UI by incorporating new design system in the project.
Let’s put it to the test…
In conducting a usability test, I observed users completing typical workflows (e.g., confirming time entries, creating an order).
Usability test results
The Activity module was deprioritized and removed. This allowed the homepage to focus on high‑value, high‑frequency actions.
Shortcut buttons were re‑ordered and visually differentiated, ensuring that the most business‑critical actions are immediately visible and accessible.
Multi-location and multi-role users struggled to locate relevant shifts. New filters were added to improve clarity and reduce friction in managing large volumes of shifts.
We tailored the shift overview component to reflect the unique needs of global managers vs. store managers.
Usability test results
The Activity module was deprioritized and removed. This allowed the homepage to focus on high‑value, high‑frequency actions.
Shortcut buttons were re‑ordered and visually differentiated, ensuring that the most business‑critical actions are immediately visible and accessible.
Multi-location and multi-role users struggled to locate relevant shifts. New filters were added to improve clarity and reduce friction in managing large volumes of shifts.
We tailored the shift overview component to reflect the unique needs of global managers vs. store managers.
Usability test results
The Activity module was deprioritized and removed. This allowed the homepage to focus on high‑value, high‑frequency actions.
Shortcut buttons were re‑ordered and visually differentiated, ensuring that the most business‑critical actions are immediately visible and accessible.
Multi-location and multi-role users struggled to locate relevant shifts. New filters were added to improve clarity and reduce friction in managing large volumes of shifts.
We tailored the shift overview component to reflect the unique needs of global managers vs. store managers.
Revamping order flow
While introduction of the home page was a great success and helped to create the starting point for our customers, we still saw a big drop-off after shifts were completed. The research has shown Zenjob could only serve well the needs of Firefighter customers, which booked last-minute and needed fast fulfillment.
On the contrary the company wasn't able to provide reliability of talent for Strategic Partners. Customers felt unsure how to “qualify” for repeat staff as the process was invisible.
Behavioral patterns
60% of recurring accounts placed 3+ orders weekly but didn’t bundle them.
When Account Managers manually created multi-week schedules, fulfilment jumped to 90%.
These insights facilitated an initiative TEMP orders (bigger order volumes with a longer lead time).
Behavioral patterns
60% of recurring accounts placed 3+ orders weekly but didn’t bundle them.
When Account Managers manually created multi-week schedules, fulfilment jumped to 90%.
These insights facilitated an initiative TEMP orders (bigger order volumes with a longer lead time).
Behavioral patterns
60% of recurring accounts placed 3+ orders weekly but didn’t bundle them.
When Account Managers manually created multi-week schedules, fulfilment jumped to 90%.
These insights facilitated an initiative TEMP orders (bigger order volumes with a longer lead time).
Development
We approached the TEMP initiative as a two-phase rollout balancing UX education, motivation, and operational feasibility.
It 1 Awareness & Education
Goal: Explain TEMP benefits directly in-product.
I designed a promotional pop-up and homepage banner introducing TEMP with three clear benefits:
90% fulfilment rate
10-15% price advantage
Returning Zenjobbers you already know
This drove curiosity and helped Sales teams pitch TEMP during check-ins.
It 2 Ordering Flow Redesign
Goal: Enable Strategic Partners to create orders as part of their normal routine by improving user experience and removing friction.
I redesigned the order flow as a full-page scroll experience replacing the previous multi-step wizard.
Key changes:
Custom schedule vs Repeat shifts toggle: let users switch between ad-hoc and recurring schedules.
Multi-locations enabled: users can create order for several locations at the same time.
TEMP checklist sidebar: dynamically tracked qualification criteria.
Motivational feedback: each completed criterion turned into a green checkmark, visually rewarding progress.
Automatic booking preference: once qualified, users saw “You’ve unlocked TEMP benefits, returning Zenjobbers will be prioritized.”
Development
We approached the TEMP initiative as a two-phase rollout balancing UX education, motivation, and operational feasibility.
It 1 Awareness & Education
Goal: Explain TEMP benefits directly in-product.
I designed a promotional pop-up and homepage banner introducing TEMP with three clear benefits:
90% fulfilment rate
10-15% price advantage
Returning Zenjobbers you already know
This drove curiosity and helped Sales teams pitch TEMP during check-ins.
It 2 Ordering Flow Redesign
Goal: Enable Strategic Partners to create orders as part of their normal routine by improving user experience and removing friction.
I redesigned the order flow as a full-page scroll experience replacing the previous multi-step wizard.
Key changes:
Custom schedule vs Repeat shifts toggle: let users switch between ad-hoc and recurring schedules.
Multi-locations enabled: users can create order for several locations at the same time.
TEMP checklist sidebar: dynamically tracked qualification criteria.
Motivational feedback: each completed criterion turned into a green checkmark, visually rewarding progress.
Automatic booking preference: once qualified, users saw “You’ve unlocked TEMP benefits, returning Zenjobbers will be prioritized.”
Development
We approached the TEMP initiative as a two-phase rollout balancing UX education, motivation, and operational feasibility.
It 1 Awareness & Education
Goal: Explain TEMP benefits directly in-product.
I designed a promotional pop-up and homepage banner introducing TEMP with three clear benefits:
90% fulfilment rate
10-15% price advantage
Returning Zenjobbers you already know
This drove curiosity and helped Sales teams pitch TEMP during check-ins.
It 2 Ordering Flow Redesign
Goal: Enable Strategic Partners to create orders as part of their normal routine by improving user experience and removing friction.
I redesigned the order flow as a full-page scroll experience replacing the previous multi-step wizard.
Key changes:
Custom schedule vs Repeat shifts toggle: let users switch between ad-hoc and recurring schedules.
Multi-locations enabled: users can create order for several locations at the same time.
TEMP checklist sidebar: dynamically tracked qualification criteria.
Motivational feedback: each completed criterion turned into a green checkmark, visually rewarding progress.
Automatic booking preference: once qualified, users saw “You’ve unlocked TEMP benefits, returning Zenjobbers will be prioritized.”
Results
The redesign marked a strategic shift in Zenjob’s B2B experience from reactive fulfillment to proactive workforce planning.
Through UX-driven process clarity, behavioral nudges, and an integrated design system, the platform evolved into a reliable partner for businesses managing recurring staffing needs.
Results
The redesign marked a strategic shift in Zenjob’s B2B experience from reactive fulfillment to proactive workforce planning.
Through UX-driven process clarity, behavioral nudges, and an integrated design system, the platform evolved into a reliable partner for businesses managing recurring staffing needs.
Results
The redesign marked a strategic shift in Zenjob’s B2B experience from reactive fulfillment to proactive workforce planning.
Through UX-driven process clarity, behavioral nudges, and an integrated design system, the platform evolved into a reliable partner for businesses managing recurring staffing needs.
Summary
This project taught me that great design doesn’t just simplify interfaces, it shapes organizational behavior.
Balancing education and automation helped customers trust the system, while feedback loops and progress cues turned uncertainty into clarity.
It also reinforced that behavioral design and system design are deeply intertwined: by visualizing progress, the product subtly built trust in its intelligence.
The updated foundation now supports predictive staffing capabilities, where upcoming iterations will use data-driven insights to help customers plan and optimize their workforce.
My next focus is exploring how design can visualize uncertainty and guide decision-making in AI-powered staffing, ensuring automation enhances, rather than replaces, human judgment.
Summary
This project taught me that great design doesn’t just simplify interfaces, it shapes organizational behavior.
Balancing education and automation helped customers trust the system, while feedback loops and progress cues turned uncertainty into clarity.
It also reinforced that behavioral design and system design are deeply intertwined: by visualizing progress, the product subtly built trust in its intelligence.
The updated foundation now supports predictive staffing capabilities, where upcoming iterations will use data-driven insights to help customers plan and optimize their workforce.
My next focus is exploring how design can visualize uncertainty and guide decision-making in AI-powered staffing, ensuring automation enhances, rather than replaces, human judgment.
Summary
This project taught me that great design doesn’t just simplify interfaces, it shapes organizational behavior.
Balancing education and automation helped customers trust the system, while feedback loops and progress cues turned uncertainty into clarity.
It also reinforced that behavioral design and system design are deeply intertwined: by visualizing progress, the product subtly built trust in its intelligence.
The updated foundation now supports predictive staffing capabilities, where upcoming iterations will use data-driven insights to help customers plan and optimize their workforce.
My next focus is exploring how design can visualize uncertainty and guide decision-making in AI-powered staffing, ensuring automation enhances, rather than replaces, human judgment.
